the Brand Evolution Program

It's time to create a brand and business that feels inspired, joyful, and completely lights you up (while making all the money). 

Whether you need a major biz overhaul or just a few strategic tweaks, I'm best at figuring out how your unique gifts, talents and experiences fit together to create a brand that feels LIKE YOU.
Ready to get back into flow and create a business that makes your heart leap with joy every morning?


for BURNED-OUT ENTREPRENEURS who feel STUCK, OVERWORKED, or just plain unhappy. 

You created a business using other people's systems and models. Now you know something needs to change, but you don't know the what or the how; you just have have this constant ick feeling about everything in your business (and your life). You have thoughts like:

"Should I even be an entrepreneur? I have no clue what I stand for anymore."
"Is my business even supposed to make me happy? Am I asking too much??" 
"Is making money supposed to be this hard???" (answer: no.) 

(TRUTH: You're allowed to make lots of money in a way that feels really good. I can show you how.)

Clean (4).png

It's time to create a brand that reflects who you truly are; and a business so aligned with your soul purpose that attracting clients has never been easier.

Look, I know what it's like to feel SO alone in this. You're ready to make a change, but you have no clue where to start, or who to turn to for help (ahem, I'm right here. :)

I also know how much it sucks when comparisonitis kicks in. Suddenly, everyone else's business and website looks SO MUCH BETTER than yours, making you wonder "Wait, why can't I do that? Should I start that business instead? Maybe her idea is better???"

Which of course just leaves you feeling worse than before.

Are you ready to flip the script, discover your core purpose, and stop the comparisonitis for good?


after we work together, you can expect: 

  • The butterflies-in-stomach, over-the-moon excited feeling that comes when you LOVE what you do. (It's a really good feeling!)
  • The peace of mind that comes from trusting you're on the right track. You know exactly what to do, when to do it, and how to make money in this new evolution of your business!
  • The awesomeness of being in spiritual flow and having things come together without your usual struggle. 
  • The flexibility and freedom to do stuff you enjoy. This means finally booking that trip, starting that novel, or going out dancing without worry or guilt!

your coaching schedule: 

session 1: your core purpose

This session is all about going deep and laying the groundwork for bigger changes to come. I'll walk you through my Soul Purpose discovery process to help you get clear on your passions, dreams, and fears, as well as help you create a clear vision for your future business or creative project. Trust me, this is one POWERFUL call, and the perfect starting point of a life you love.

session 2: your feel-good business design

One of my fave sessions, this is where everything starts coming together. Using your soul purpose to guide us, we'll begin redesigning your business and brand to make it all possible. We'll cover all the essentials: from designing your perfect offer, to your rates, to your ideal work schedule, and who you should be working with.

session 3: your brand + soul message

Here, we'll dig a little deeper to develop your core message and brand aesthetic. What do you really stand for? What is your brand story? What kind of visual elements should you be using? What should your core content themes be? With these questions answered, you'll have the perfect outline to start redesigning your brand, or easily hand-off to your web designer, copywriter, or social media manager.

(AKA: The marketing session) This session is all about figuring out how you'll spread your soul message and attract the clients you're looking for. Marketing should feel fun, easy, and be aligned with your natural gifts and talents. Once we're done, you'll exactly what you should be doing each day to get clients.

session 4: attracting your dream clients

What you'll also get:

  • Recordings of all sessions. 
  • Feedback on all homework assignments.  
  • Unlimited Voxer Access (Mon-Fri between 9am-6pm)
  • One 30-min follow-up session, to be used within 6 months.

investment: $1450

(Payment plan available.)

Want to learn more? book your free 30-minute discovery session!

Clean (4).png


"Working with Val was one of the best choices I made for my brand! I had worked with other coaches and while the experience was fine, what set Valerie apart was her emphasis on the client rather than formulas. She's the kindest, most genuine person who's always going above and beyond what's expected of her. After working with her for a bit, I decided to go to Paris and that took our coaching to the next level. I don't know if it was the excitement of being in a place I had always dreamed of going but it changed EVERYTHING! She was able to see me, what I wanted for myself, for my brand, for my career and she helped me make that happen. The biggest thing for me, being someone who has always been more timid, was giving me the tools and the  confidence to just put myself out there. I'm forever grateful for the experience and opportunity to work with Valerie."
-Nadia Musavvir, ND
“Work with Valerie! My business has skyrocketed in a fantastic, new direction that feels fully aligned with my true purpose. I’ve been recommending Valerie all over the place and will continue to do so!”
— Pella Schafer Weisman, Relationship Coach
“Before working with Valerie, I knew I was meant for something bigger, but the details were fuzzy. I was stressed and felt like like I was always spinning my wheels. Now I’m now making more money and feel excited for the future of my business. SO WORTH IT.” 
— Katelin Martini, owner of Pure Barre Downtown LA

Follow me on Instagram @Iamvaleriehoward